There is no more difficult role in any company than the first line sales manager. No one is more accountable for the results of increased revenue, increased profit, and execution of the company’s strategy. It’s no wonder that the average tenure of a sales manager is something like 18 months.
My good friend Mike Weinberg’s new book, Sales Management. Simplified. identifies the issues, challenges, and mistakes that make producing sales results difficult—or impossible—for sales managers.
I ask Mike about three big challenges, 1) putting out fires, 2) senior leadership with sales “egos,” and 3) the importance of coaching the sales force.
Show Notes
Sales Management Simplified on Amazon.com
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